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Article: Yellow Book is Number One Directory in Pittsburgh.
- Article from:
- Business Wire
- Article date:
- April 26, 2007
CopyrightCOPYRIGHT 2007 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Industry Sponsored Syndicated Research Proves Results
UNIONDALE, N.Y. -- According to the yellow pages industry approved syndicated research, consumers in Pittsburgh are definitely using Yellow Book when searching for buying information.
Knowledge Networks/SRI (KN/SRI), the survey research firm hired by the yellow pages industry to provide Yellow Pages Market Reporter(SM)(YPMR) syndicated usage studies, shows that consumer usage of Yellow Book's Pittsburgh-Allegheny County directory far exceeds any of Idearc's three Pittsburgh editions. The results are based on the 12-months ending March 2007.*
Pittsburgh consumers were queried by KN/SRI over ...