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Article: German cakes and pastries do a 180; 180% increase a decade, that is! With smaller households, the frozen food industry turns to smaller items. Healthier products are also in vogue, and sundry manufacturers compete to offer greater variety to consumers.(HOW SWEET IT IS)
- Article from:
- Quick Frozen Foods International
- Article date:
- April 1, 2007
- Author:
CopyrightCOPYRIGHT 2007 E.W. Williams Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Frozen cakes and pastries are on a roll in Germany. hey are part of a baked goods explosion that has increased 180% in the last ten years. Meanwhile, opportunities for expansion are enormous.
The traditional cake for the coffee table at festive events, which weighs in at 1,300 to 1,400 grams, is still a big seller. But the trend to single and small households means that customers may want their traditional cakes in other forms too. Sometimes they want them in miniature form, and sometimes they want them ready sliced, so that individual pieces can be removed and thawed. And at least one traditional item, the jelly donut, is also available in XXL form.
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