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Article: CRM Experts to Uncover Failings of CRM at Sales Leadership Conference in Philadelphia.
- Article from:
- Business Wire
- Article date:
- May 30, 2007
CopyrightCOPYRIGHT 2007 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Robert Kear, CMO, Sales Performance International Will Join Panel and Share Solutions on How to Align Process with Technology
CHARLOTTE, N.C. -- Robert Kear, a leading authority of marketing and CRM strategy, will join the expert CRM panel at the June 21 Selling Power Sales Leadership Conference. The panel discussion titled "Keys to Successful CRM User Adoption," will share solutions on how to align process with technology and how to drive up user adoption.
Kear, who is chief marketing officer and partner of Sales Performance International, Inc., a global sales performance improvement firm, will explore with the panel why CRM has failed to improve sales ...