Article: Pizza Patron Extends Chain's Reach.

Latino Pizza Brand Opens First 'Rapidito' Unit

DALLAS, June 4 /PRNewswire/ -- Pizza Patron, the premier Latino pizza brand introduced the first Pizza Patron Rapidito concept at La Gran Plaza, in Fort Worth, Texas. The brand's new Rapidito unit is designed specifically for malls, airports, and special venues enhancing the company's ability to penetrate markets deeper.

La Gran Plaza is a unique mall among the first of its kind in the U.S. which caters exclusively to the Latino consumer. The mall's architecture and atmosphere resemble that of a typical colonial city in central Mexico creating an environment that is culturally sensitive to the Hispanic ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!