Article: A spotlight on individuals: who are moving onward & upward.(SPEAKING OF PEOPLE)

BRETT PULLEY

Brett Pulley was already at the top of his game when he traded his prestigious Forbes magazine editing job for an even swankier role as CEO of NewYork.com.

Now the 47-year-old father of two is deep in the throes of beefing up and advertising a Web site that he envisions will become the premier online destination of all things concerning the Big Apple.

"When I decided to do this, it really wasn't that difficult of a decision," says Pulley, a 20-year journalism veteran. "I knew it was a one-of-a-kind opportunity. I came here to build a company, and I have an ownership stake in it."

Pulley has already enjoyed success as a ...

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