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Article: Live Earth Media Architecture Unites Culture and Countries across the Globe.
- Article from:
- Business Wire
- Article date:
- July 3, 2007
CopyrightCOPYRIGHT 2007 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The Concerts for a Climate in Crisis
LOS ANGELES -- Control Room today announced the creation of an unprecedented media architecture designed to reach a total of 2 billion people on 7 continents during the historic musical event. This architecture combines every possible medium from broadcast television, radio, online and wireless platforms to provide consistent messaging to people around the world, urging them to take simple steps to lead a more energy efficient lifestyle.
"It's been a complex undertaking to synchronize our media partners to bring the Live Earth message into the homes, businesses, and lives of people all over the world, and it ...
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Article: Red-hot acts lined up for Live Earth SA ...
Pretoria News (South Africa);
June 30, 2007 ;
700+ words
... ... to combat global warming. "Live Earth is taking place across all seven ... I'm proud to be a part of Live Earth. I'm proud that we are joining forces here in South Africa. "Live Earth SA will not only unify Africans ...
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