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Article: Coty Inc. and Designer Karl Lagerfeld Sign New Global Licensing Agreement.
- Article from:
- PR Newswire
- Article date:
- July 13, 2007
CopyrightCOPYRIGHT 2007 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Fragrance Powerhouse and Fashion Icon Combine Efforts on Fragrances
NEW YORK, July 13 /PRNewswire/ -- Coty Inc., the world's largest fragrance company, and Karl Lagerfeld SAS announced today they have entered into a strategic licensing alliance to market the Lagerfeld line of signature fragrances. This is the first time Coty and Lagerfeld will work side-by-side to create a fragrance line.
"Karl Lagerfeld is one of the, if not the, most influential fashion icon, idol and trendsetter of the 20th Century, and no doubt his legacy will be idolized by generations to come. His magnetic personality, powerful charisma and undeniably prestigious styles are ...