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Article: A&E Television Networks and Visible World Partner to Enable Dynamically Customized Advertising on A&E Network(R) and The History Channel(R).
- Article from:
- PR Newswire
- Article date:
- July 23, 2007
CopyrightCOPYRIGHT 2007 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Deal Further Increases Breadth and Reach of Visible World's Growing Network of Media Partners
NEW YORK, July 23 /PRNewswire/ -- A&E Television Networks (AETN) and Visible World, a leading video advertising technology and services company, today announced a partnership that enables advertisers to dynamically customize and target television ads in real-time across AETN's A&E Network(R) and The History Channel(R) to reflect changing market conditions, audience demographics, and the programming context in which the ad appears.
As the latest addition to the large and growing roster of media companies who have partnered with Visible World, AETN will use the ...