Article: Xbox 360 HD DVD Player Moves to $179, Adds Five Free HD DVDs.

Article: BRAND THERAPY - HD DVD: How HD disc can cut risk.
Brand Strategy;  February 15, 2008 ;     700+ words ......since the introduction of their respective HD DVD and Blu-ray high definition DVD formats...formats - declared that it was dropping HD DVD in favour of publishing exclusively on...Paramount Pictures showing their preference for HD DVD. Are we seeing a replay of the Betamax...

Article: HD DVD Rallies Consumer Audience in 2007 Driving Nearly One Million Dedicated Player Sales in North America.
PR Newswire;  January 7, 2008 ;     700+ words ...HD DVD software sales increase during key holiday...Electronics Show in Las Vegas, the companies of the HD DVD Promotional Group recapped a breakthrough...format, reaching nearly one million dedicated HD DVD players sold in North America and delivering...

Article: SWAYING THE SKEPTICS: Microsoft is in town to convert the masses to HD DVD.
Saint Paul Pioneer Press (St. Paul, MN);  September 30, 2006 ;     656 words ......toughest jobs in home technology. . As director of HD DVD Evangelism in Microsoft's Consumer Media Technology...parking lot. His semi trailer was loaded with HD DVD equipment, including a Microsoft HD DVD gizmo, piles of HD DVD discs and an arsenal of...

Article: Toshiba Deploys New HD DVD Marketing Initiatives Based on Strong Fourth Quarter Unit Sales.
PR Newswire;  January 14, 2008 ;     700+ words ...Mass Market Acceptance Confirms that HD DVD is the Consumer's Choice for Next Generation...up its successful marketing campaign for HD DVD as it experienced record-breaking unit...designed to spotlight the superior benefits of HD DVD as well as the benefits HD DVD brings ...

Article: Consumers Connect with HD DVD Brand, Driving Hardware and Movie Sales.
PR Newswire;  January 8, 2007 ;     700+ words ...HD DVD Studios Project $600 Million in Revenue for...Vegas, the companies of the North American HD DVD Promotional Group recapped a strong year...compelling revenue and growth projections for HD DVD in 2007, and showcased a live demonstration...

Article: Stores push out HD DVD.
Video Business;  February 25, 2008 ;     637 words ......reaction to Toshiba's abandonment of the HD DVD format was swift, as those stores that...de-emphasize and in many cases, liquidate, HD DVD products. Toshiba, Warner Home Video and...for retailers to discount and sell-off HD DVD products as the stores turn to marketing...

Article: HD DVD.
AsiaPulse News;  October 3, 2005 ;     599 words ......premier festival of high-technology, the HD DVD Promotion Group booth (2A12) will be a not-to-be-missed opportunity to find out that HD DVD is REAL! and to see prototypes of the hardware and software that are all set to bring HD DVD out of the future and into our lives. Exhibits...

Article: HD DVD is REAL!-The HD DVD Promotion Group Brings HD DVD to CEATEC JAPAN 2005.
Canadian Corporate News;  October 2, 2005 ;     577 words ......premier festival of high-technology, the HD DVD Promotion Group booth (2A12) will be a not-to-be-missed opportunity to find out that HD DVD is REAL! and to see prototypes of the hardware and software that are all set to bring HD DVD out of the future and into our lives. Exhibits...

Article: HD DVD has mark of winner
Oakland Tribune;  November 12, 2007 ;     689 words ...Q:DO YOU HAVE a preference between HD DVD and Blu-ray? -- Rhett Elton, Seattle A: I enthusiastically recommend HD DVD because it a better product and a better...single sentence explaining why go with HD DVD: It's a better thought-out, more solid...

Article: Xbox add-on at $200.(Microsoft marketing its Xbox 360 HD DVD players)(Brief article)
Video Business;  October 2, 2006 ;     298 words ......set North American pricing for its Xbox 360 HD DVD add-on drive at $199.99 and will bundle the drive with an HD DVD copy of Peter Jackson's King Kong for...annual Xbox event, X06. The Xbox 360 HD DVD Player is the best high-definition...personalize their ...

Article: Toshiba and DreamWorks Animation Roll Out HD DVD Ads for 'Shrek The Third,'
Wireless News;  November 17, 2007 ;     502 words ......Toshiba and DreamWorks Animation Roll Out HD DVD Ads for 'Shrek The Third,' WIRELESS NEWS-Novemb...2007-Toshiba and DreamWorks Animation Roll Out HD DVD Ads for 'Shrek The Third,' (C)2007 10Meters...Third," in high definition, exclusively on HD DVD. The TV ads spotlight the ...

Article: HD DVD Establishes Promotional Group in Europe.
PR Newswire;  March 15, 2007 ;     431 words ......Information Technology Companies Unveil New HD DVD Marketing Organization focused on the EU...a new trade organization, the European HD DVD Promotional Group, Ltd., which will include...European counterpart to the North American HD DVD Promotional Group and working with the...

Article: Toshiba Kicks Off HD DVD Promo Tour.(Toshiba Corp)
TWICE;  February 27, 2006 ;     700+ words ......In preparation for the March rollout of HD DVD players, Toshiba began the next phase of an HD DVD launch campaign Feb. 20, conducting demonstration...Toshiba is using to back the launch of its HD DVD format. As previously announced, the company...

Article: Microsoft targets gamers with HD DVD promos.
Video Business;  November 5, 2007 ;     383 words ......Despite selling 210,000 of its Xbox 360 HD DVD add-ons through September-more than any...market. In fact, the attach rate of the HD DVD drive to the 6.8 million Xbox 360s in the...proposition.' Penello notes that because the 360 HD DVD drive is meant as an accessory for the...