|
|
Article: Warner sets guarantees for two more movies. (Warner Bros.)
- Article from:
- Multichannel News
- Article date:
- February 27, 1995
- Author:
CopyrightCOPYRIGHT 1995 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
In an effort to reward "good" pay-per-view operations, Warner Bros. will extend its "split windows" buy-rate guarantee offer to two more of its films.
While most operators decry the use of guarantees to secure traditional 30-day windows, several systems - which have lost a significant amount of movie revenues due to the extended windows - have opted to take Warner's deal.
Warner will offer operators an opportunity to distribute The Specialist in April and Love Affair in May, approximately 30-days after their home video releases, said Ed Bleier, president of domestic pay TV, cable and network features for Warner.
In return, operators will guarantee a 4 ...