Article: Barriers to wine. (cultural and social barriers)

Attitude to wine and for that matter to all alcoholic beverages is driven more by emotions than reasoned intellectual judgments. All the discussions you will hear today will give you cogent arguments why you should drink wine for your health, why wine should be made more easily available, why wine should have less restrictive taxes and regulations, and, finally, why wine should be internationally traded without barriers of either taxes or other discrimination. I will try to address the sociological and cultural barriers, which have made all alcoholic beverages in this country an unbelievably regulated consumer product.

I would like to state right at the beginning that ...

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