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Article: Fruit snacks enjoy global growth: new flavors, unique twists draw new consumers.(GLOBAL NEW PRODUCTS)
- Article from:
- Stagnito's New Products Magazine
- Article date:
- June 1, 2007
CopyrightCOPYRIGHT 2007 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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With health and wellness continuing to get a global boost from the snack category, fruit snacks have experienced a renewed consumer surge. However, people now have their palates tuned to more flavorful and unique offerings that move beyond dried apricots and raisins. According to the Mintel Global New Products Database, more than 1,300 fruit snacks have been launched globally since January 2006. So far this year, the new offerings are on point to surpass last year's global tally in the category.
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One of the most popular recent flavor ingredients across the category is honey, known for its natural sweetness. Several honey-flavored ...