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Article: FURLA SET TO GROW FOOTWEAR SEGMENT.
- Article from:
- Footwear News
- Article date:
- July 16, 2007
CopyrightCOPYRIGHT 2007 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Luisa Zargani
MILAN - Furla is sharpening its focus on fashion to fuel footwear sales.
Chairman Giovanna Furlanetto said she hopes to boost the shoe division, which accounts for 8 percent of sales, with the introduction of more trend-right collections and a series of designer collaborations.
Furlanetto has already tapped three designers - two Americans and one Russian - to partner with the firm. She declined to reveal the names of the designers, as they will be first featured in Vogue Italia in September and products will be shown during Milan Fashion Week that month. According to sources, however, the Russian designer is Max Kibardin, ...