Article: The Trix Rabbit to play an April Fool's joke on viewers with new "got milk?" commercial; more than 30 years of attempts might finally result in Trix for the Rabbit, but will it be enough?

BERKELEY, Calif.--(BUSINESS WIRE)--March 29, 1995--What will rabbits, milk and Trix have in common this April Fool's Day?

Viewers in California, who have watched the Trix Rabbit try to get his favorite cereal for years, will see a new twist on the theme as the Rabbit and the California Milk Processor Board launch a new television commercial during "Sisters" and "Saturday Night Live" on NBC.

They will also have the opportunity to view the Rabbit's latest antics on popular shows such as "NYPD Blue" (ABC), "Melrose Place" (FOX), "Murphy Brown" (CBS), "Home Improvement" (ABC), "Seinfeld" (NBC), "Northern Exposure" (CBS) and "The Simpsons" (FOX). Viewers across ...

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