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Article: Arbitron and Citadel Broadcasting Corporation Sign Seven-Year Agreement for Portable People Meter Radio Rating Services.
- Article from:
- Business Wire
- Article date:
- August 16, 2007
CopyrightCOPYRIGHT 2007 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Agreement includes 41 stations in 14 PPM markets, including newly acquired ABC stations
NEW YORK -- Arbitron Inc. (NYSE: ARB) today announced that Citadel Broadcasting Corporation (NYSE: CDL), the third largest radio group in the United States, has signed a seven-year contract for Portable People Meter radio ratings services when the new audience ratings technology is commercialized in 14 of the markets encompassed in Arbitron's previously announced PPM rollout plan: New York, Los Angeles, Chicago, San Francisco, Dallas, Washington, Detroit, Atlanta, Minneapolis, Salt Lake City, Providence, Nashville, New Orleans and Memphis.
The agreement covers 41 ...