Article: 10 questions for Philip de Vellis: creator of "Vote Different" ad.(INSIDE POLITICS: MOVERS AND SHAKERS)(Interview)

Philip de Vellis is the creator of the now-infamous "Vote Different" ad about Sen. Hillary Clinton, D-N.Y. The video, also called the "Hillary 1984" ad, has received about 3.5 million views on YouTube and has been featured on every major news network. De Vellis also worked on the Kerry-Edwards presidential campaign, as well as Sen. Sherrod Brown's, D-Ohio, 2006 race. He is currently senior associate and vice president of new media at Murphy Putnam Media.

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1. What is your routine for creating an ad campaign?

"It is a good idea to start to get the script together and make sure everyone is on the same page. A lot of the magic ...

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