Article: The Man Everybody Knew: Bruce Barton and the Making of Modern America.(Book review)

The Man Everybody Knew: Bruce Barton and the Making of Modern America. By Richard M. Fried. Ivan R. Dee, 304 pp., $27.50.

MOST PEOPLE know Bruce Fairchild Barton as the author of the 1925 best seller The Man Nobody Knows, which portrays Jesus as a first-rate executive who knew he was destined for greatness. H. L. Mencken once quipped that such popular entrepreneurial religion turned John the Baptist into the first Kiwanian.

But Barton was far more important and influential than his status as a one-hit wonder would suggest. Richard M. Fried, professor of history at the University of Illinois--Chicago and author of Men Against McCarthy and Nightmare in ...

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