Article: Scatter Rug Makers Focus on Product.

By Cecile B. Corral

Can Creativity Boost Prices?

New York - Raw material prices are up. Gasoline prices continue to climb. The cost of living has increased.

But consumers can be sure there is one place where prices haven't climbed - scatter rugs.

And in some cases, as in the novelty imported styles, retail price points have even dipped.

If nothing else happened over the past year in the scatter rug category, the steadfastness on their retail tickets - despite rising costs - has kept major players on their toes in terms of creativity and persistence.

The past two market events in New York are proof of this. As major ...

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