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Article: Bare Escentuals Inc.(STOCK watch: current industry stock updates)(Company overview)
- Article from:
- Global Cosmetic Industry
- Article date:
- September 1, 2007
CopyrightCOPYRIGHT 2007 Allured Publishing Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Founded in 1976 as STB Beauty, Bare Escentuals Inc. employed a distinctive marketing strategy and multichannel distribution model that included infomercials, home shopping television, specialty beauty retailers, online shopping, and company-owned boutiques, spas and salons. In a 10-year period leading up to its initial public offering on September 29, 2006, the marketer of mineral-based cosmetics grew from a $6 million business to one standing at $150 million.
Net sales for the year ended December 31, 2006, were $394.5 million, and net income was $50.2 million, or $0.65 per diluted share on approximately 77.3 million shares outstanding. Since the initial offering ...