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Article: Hosiery firms dip a toe into cyberspace.(use of on-line services for distribution and sourcing)
- Article from:
- WWD
- Article date:
- May 8, 1995
- Author:
CopyrightCOPYRIGHT 1995 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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HICKORY, N.C. -- Selling hosiery in cyberspace and other beyond-retail venues might be inevitable, but it doesn't have to be immediate, according to executives at the Catawba Valley Hosiery Association's annual meeting here last week
Called "Surfing the Net," the dinner meeting featured Charles Powell of the Raleigh News & Observer's NandO.net, which outlined the advantages of using on-line services for distribution and sourcing.
Several hosiery manufacturers said they are exploring on-line services for sales and sourcing to improve the way they do business. Some firms said they're studying all the implications of computer direct selling and no one discounted ...