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Article: Merchants like idea of smart cards, study finds. (Dove Associates survey)
- Article from:
- American Banker
- Article date:
- May 31, 1995
- Author:
CopyrightCOPYRIGHT 1995 SourceMedia, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Are merchants ready for smart cards?
One newly released study says yes. Almost half of the merchants who participated in a survey said they would accept smart cards with stored value from customers.
The number practically doubled when the merchants were assured that economic and technological issues would be resolved, leaving only 8% of the respondents saying they would not accept smart cards under any circumstances.
The study, conducted by Dove Associates Inc. for Electronic Payment Services Inc.'s Smart Card Enterprise, concluded that companies looking to position themselves as players in the smart card market in the United States have cause to be ...