Newspaper article from our research archive:

What's in a name: 'Phoenix,' not hero's: Mesa airport makes changes to court airlines' business.

Byline: J. Craig Anderson

Oct. 1--The decision to eliminate an Arizona military hero's legacy from the Williams Gateway Airport name and replace it with the "P" word was neither an act of heartless disrespect nor of shameless opportunism.

It was simply a matter of necessity.

The discount airline promising to steer soon-to-be-named Phoenix-Mesa Gateway Airport out of its current financial no-fly zone agreed to turn the southeast Mesa airport into a major destination only if the name was changed to better reflect its geographic location, airport officials say.

"They said if you want us to come in there, changing the name is critical to our marketing plan," ...

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