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What's in a name: 'Phoenix,' not hero's: Mesa airport makes changes to court airlines' business.
- Article from:
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Tribune (Mesa, AZ)
- Article date:
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October 1, 2007
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Copyright informationCOPYRIGHT 2007 The Tribune. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: J. Craig Anderson
Oct. 1--The decision to eliminate an Arizona military hero's legacy from the Williams Gateway Airport name and replace it with the "P" word was neither an act of heartless disrespect nor of shameless opportunism.
It was simply a matter of necessity.
The discount airline promising to steer soon-to-be-named Phoenix-Mesa Gateway Airport out of its current financial no-fly zone agreed to turn the southeast Mesa airport into a major destination only if the name was changed to better reflect its geographic location, airport officials say.
"They said if you want us to come in there, changing the name is critical to our marketing plan," ...
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