Article: Video: GEN Video Hits Home with Web Audience.

NEW ROCHELLE, N.Y., Oct. 2 /PRNewswire/ -- Genetic Engineering and Biotechnology News' (GEN) first online video program has been viewed by over 850 visitors and picked up by more than 180 media outlets since its release earlier this month. The video, which is the first to run on GEN's Biotech Video Channel, is a corporate overview produced for GE Healthcare Life Sciences.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/gen/29564/

"We are absolutely delighted with the response to our first online video project," said John Sterling, Editor-in-Chief, "The video has proven to be a perfect complement to the print and online ...

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