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Article: Do it on your desktop; how electronic publishing can help produce newspaper ads and campaign literature easier, quicker, and cheaper.
- Article from:
- Campaigns & Elections
- Article date:
- May 1, 1995
- Author:
CopyrightCOPYRIGHT 1995 Campaigns & Elections, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Back in the mid-'80s, desktop publishing (DTP) - the ability to write, design and print final output of publishable material with computers - was a cottage industry that seemed destined to become the sole domain of computer nerds, resume typesetters and aspiring artists eager to doodle in new creative avenues. With those new programs you could draw boxes, manipulate type a little, and do simple illustrations, but not much more. For those of us at ground zero, it was nearly impossible to envision government, universities and big business ultimately embracing something we thought was just ... well, fun.
Today, electronic desktop publishing has grown up and gotten ...