Article: Makena Technologies and The Humane Society of the United States Collaborate to Promote Love for Animals in There.com.

Merchandise and Live Events Debuting in the Virtual World; Maya Foundation Matching Funds

SAN MATEO, Calif., Oct. 29 /PRNewswire/ -- In an effort to broaden the fight against animal cruelty, Makena Technologies, creator of the popular social virtual world There.com, today announced a collaboration with The Humane Society of the United States (HSUS). The kick off on October 29 will include a live, in-world event sponsored by The HSUS, and a virtual storefront where There.com members can purchase virtual and real world HSUS merchandise. All proceeds from sales of the virtual merchandise will be donated to The HSUS by the Maya Foundation, a nonprofit organization ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!