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Article: Group Publishers' First-Half Ad Pages Are In A 17-Up/15-Down Lead.

Article from:
Media Industry Newsletter
Article date:
November 5, 2007
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Result is not surprising given the overall fractional ad-page differentials (monthlies were +1.74% through June). Dennis Publishing's name change to Alpha Media Group puts Blender/Maxim and the since-folded Stuff on top alphabetically, but not so numerically, with a -2.73%. Best percentage was produced by Bauer Publishing's +23.28%; 2006 group champ Martha Stewart Living Omnimedia was an impressive +10.21%.

GROUP PUBLISHERS' JANUARY-JUNE 2007-VERSUS-2006 AD-PAGE REVIEW 

 
ALPHA MEDIA GROUP (Ex-Dennis Publishing) 
TitleAd Pages '07  Ad Pages '06 
Blender  305.12304.71 
Maxim ...

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