Article: Customer SEER awareness helps Robert Hazel sell efficiency. (seasonal energy-efficient ratio)

NEWBERRY, S.C. - "Everybody wants to talk about SEERs," says Robert Hazel, owner of Hazel Heating & Air Conditioning.

The kind of consumer awareness, plus a higher-efficiency "Value Series" of Lennox residential hvac systems, is boosting his retrofit business in this small Midlands city of central South Carolina.

"Customers know a lot more than they used to" about heating and air conditioning efficiency, he says. Utility companies have helped build that awareness, although Hazel says he still has to explain exactly what `the SEER figures represent.

He's helped in that task by Lennox's "Leisa" computer program, which enables him to show a customer how ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!