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Article: Pizza Patron Partners With Piolin.
- Article from:
- PR Newswire
- Article date:
- December 10, 2007
CopyrightCOPYRIGHT 2007 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Chain Names #1 Ranked Radio Host Voice and Face of Brand
DALLAS, Dec. 10 /PRNewswire/ -- Pizza Patron, the premier Latino pizza brand, recently signed with popular radio personality Piolin to endorse the concept. As part of the company marketing campaign, the chain licensed the use of Piolin's image and highly-recognized logo for their marketing, advertising and in-store promotions.
The LA Times ranks Sotelo among the 100 most powerful people in Southern California. Piolin has the No. 1 Spanish-language morning show in Los Angeles, with a 5.0 share. He has a higher rating than Howard Stern, Ryan Seacrest, Kevin & Bean or any other of his ...