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Article: Allegro partners with Mattel for I Can Play Guitar.(Music Merchandise)(music education video game)(Brief article)
- Article from:
- American Music Teacher
- Article date:
- December 1, 2007
CopyrightCOPYRIGHT 2007 Music Teachers National Association, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Allegro Rainbow; (877) 742-6604; www.allegrorainbow.com. $99.99.
Allegro Multimedia, a provider of music gaming software and music education tools, announces a strategic partnership with Mattel for the debut of Mattel's I Can Play Guitar, a video game that teaches people of all ages to play guitar. The agreement allows Mattel to introduce Allegro's technology into the toy market as part of the I Can Play Guitar system that features the Guitar Wizard Method.
The Guitar Wizard Method is different from other music-teaching approaches, introducing the actual playing of ...
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