Article: Home fabric surge; stores credit custom decorating trend.(Industry Overview)

NEW YORK - A renewed interest in creating the perfect home environment is spelling success for home decorative fabrics at retail.

Gathering inspiration from lush shelter magazine spreads, consumers are seeking to create their own unique looks and are heading right to the source: fabric stores.

As a result, many retailers who spoke with HFN reported growth m the category; moreover, they expect the increases to continue.

Accelerating this trend are simple projects for first time do-it-yourselfers, such as easy, no-sew window treatments. Several retailers also said they are emphasizing home fabrics because apparel fabric sales have been declining recent years. In addition, ...

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