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Eat Natural adding fruit and nut packs.(product news)(Brief article)
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Grocer
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November 24, 2007
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Copyright informationCOPYRIGHT 2007 William Reed Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Eat Natural is launching a range of bagged fruit, nuts and seed clusters, marking its first move outside the cereal bar category.
Eat Natural For Nibbling, which is rolling into Tesco now, comes in two varieties--one with Almonds, Cranberries & Cashews and the other with Apricots, Pumpldn Seeds & Chocolate. In line with the rest of the company's portfolio, the range is handmade and free from nasties.
The extension was a natural move for the company, according to co-founder Praveen Vijh, who said ...
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