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Article: AMERCA'S TOP 50 MEGA BRANDS; DNR'S THIRD ANNUAL SURVEY OF THE BEST-KNOWN MEN'S BRANDS IN THE COUNTRY; [PART 2].(ARIZONA JEANS CO.)(Seiko Watch Corp.)(Hugo Boss AG)
- Article from:
- Daily News Record
- Article date:
- December 3, 2007
CopyrightCOPYRIGHT 2007 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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31 - NATIONAL GEOGRAPHIC Product: Technical and travel sportswear, accessories
Volume: Undisclosed Owner: National Geographic Society, Washington, D.C.
Like many of National Geographic's 180-year-old magazine's subjects, its apparel line has become something of an endangered species; after debuting men's wear in fall 2005, the line survived just a year at retail partners like Dillard's. Although the company currently has no U.S. apparel license, it does have a watch collection licensed to EganaGoldpfeil USA, and a line of backpacks and travel accessories, licensed to Cerf Brothers Bag Co. National Geographic will, however, be launching a specialty ...