Article: YANKELOVICH PARTNERS STUDY FIRST TO PROFILE "CYBERCITIZENS"

Research Firm Pinpoints Cyber-Demographics; Online Users No Longer

 
   Anonymous 

NORWALK, Conn., Aug. 28 /PRNewswire/ -- Coining the phrase "cybercitizens," Yankelovich Partners Inc. today released highlights of its "Yankelovich Cybercitizen Report," the first comprehensive, nationally representative study to identify who is using online services and the Internet. The rigorous statistical study was conducted by this leading research firm between May 24th and June 1st of this year among 414 cybercitizens. Respondents were selected from the Yankelovich CnXn (pronounced "connection") panel of 16,000 nationally representative ...

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