Article: The Feathers Fly as Sheraton Starts a Worldwide Pillow Fight.

Unique Online Technology Enables Visitors from Shanghai to San Francisco to Pick up a Pillow and Join the First Ever Virtual Pillow Fight at Sheratonplay.com and Multiple Other Sites

Technology Enables Visitors to Book Reservations While They Play

WHITE PLAINS, N.Y. -- The feathers are flying as Sheraton Hotels & Resorts starts a worldwide pillow fight through the use of unique online technology showcased at a new interactive website, Sheratonplay.com. The site invites visitors from across the globe to pick up a pillow and join a live virtual pillow fight, while simultaneously enabling them to book reservations or search travel options. Sheratonplay.com, ...

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