Article: The Cheesecake Factory Opens Grand Lux Cafe in Las Vegas, Nevada.

Company Meets Fiscal 2007 New Restaurant Opening Target

CALABASAS HILLS, Calif. -- The Cheesecake Factory Incorporated (Nasdaq:CAKE) today announced the opening of its 13th Grand Lux Cafe at The Shoppes at the Palazzo located in The Palazzo Resort-Hotel-Casino in Las Vegas, Nevada. The retail bakery portion of the restaurant opened on December 30, 2007 in conjunction with the opening of The Palazzo casino. The full restaurant is expected to open on January 5, 2008 in conjunction with the planned opening of The Palazzo hotel tower. The restaurant contains approximately 17,300 square feet and 400 seats.

"This opening marks our 21st new restaurant opened in ...

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