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Article: AIRLINE PASSENGERS SPEND MORE WHEN CARRIERS ACCEPT CARDS.
- Article from:
- Cardline
- Article date:
- January 4, 2008
CopyrightCOPYRIGHT 2008 SourceMedia, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Transaction value increases up to 57% when airlines accept card payments onboard, Tom Douramakos, president and CEO of Toronto-based GuestLogix Inc., tells CardLine. "The airlines should be able to increase their sales 5 or 10 fold," says Douramakos, adding that in-flight sales average $1.18 per person without card payments. Passengers are a captive audience on airplanes and have plenty of time to make purchases, he says, adding that consumers ...