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Article: DISH Network(R) and BIAP Announce Partnership to Bring Glassbooth Interactive Political Content to More Than 13.6 Million DISH Network Customers.
- Article from:
- PR Newswire
- Article date:
- January 7, 2008
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Copyright informationCOPYRIGHT 2008 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Interactive Television Offers Viewers Insights into the 2008 Presidential Election
PLANO, Texas, Jan. 7 /PRNewswire-FirstCall/ -- DISH Network(R) and BIAP respond to advertisers' call for more targeted and measurable television advertising through the launch of "DISH Decision 2008," an election portal which provides DISH Network viewers with an innovative way to access political information on the national, state and local level.
Initial content for DISH Decision 2008 comes from the partnership with the nonprofit organization Glassbooth (http://www.glassbooth.org/). Glassbooth's technology enables viewers to rank the importance of key issues related to candidates, ...
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