Article: Gillette aims to increase value of razors and blades category. (Gillette Co.)(The 1995 National Association of Chain Drug Stores Marketplace Conference)

Article: Gillette Introduces Satin Care for Women ...
Business Wire;  December 13, 1994 ;     700+ words ... ... the launch of its innovative Gillette Satin Care for Women Shave Gel, the first ... women. The introduction of Gillette Satin Care for Women reinforces the Company ... Specific features and benefits of Gillette Satin Care for Women include: o The first ...

Article: Trib tested: Venus Embrace and Satin Care Alluring ...
Tribune-Review/Pittsburgh Tribune-Review;  July 14, 2008 ;     659 words ... ... s the new five-blade Venus Embrace razor. I've used Gillette's triple-blade razor for months and thought I was happy ... always used my husband's shaving cream. No longer! The Satin Care Alluring Avacado gel left my legs smoother than ever. Even ...

Article: Gillette stands for more than men's grooming. ...
Chain Drug Review;  June 23, 1997 ;     700+ words ... ... SensorExcel for Men and Gillette Clearsticks ... SensorExcel for Women, Satin Care shave preps ... already in the Satin Care line. "As the ... female shaving, Gillette is uniquely qualified ... Women who use Satin Care products with Gillette's SensorExcel ...

Article: Gillette(R) Introduces Gillette for Women Fashion ...
PR Newswire;  December 8, 1999 ;     700+ words ... ... R) Razors and Satin Care(R) Shave Gels ... PRNewswire/ -- The Gillette(R) Company ... fashion-inspired Gillette for Women SensorExcel(R) and Satin Care(R) shaving ... and smooth. -- Gillette for Women Satin Care(R) Wild Berry ...

Article: Gillette expands into women's body care products. ...
Chain Drug Review;  February 13, 1995 ;     700+ words ... ... Because of this, Gillette believes it can substantially ... grow the market with Satin Care much as it did women ... Earlier this fall Gillette extended Sensor for ... for Men with Series, Gillette is expected to parlay ... for Women first with Satin Care and then with other ...

Article: Gillette unleashes $80 million on women. (marketing ...
Cosmetics International;  June 10, 1998 ;     700+ words ... ... as hot pink, and Satin Care Shave Gel. Gillette began upping its investment ... refillable razor and Satin Care Shave Gel in a can ... will heavily promote Gillette for Women. Besides ... of SensorExcel and Satin Care to women. In another ...

Article: Gillette plans to market shaving gel for women
The Boston Globe;  December 13, 1994 ;     523 words ... ... without dry skin. Satin Care for Women, touted by Gillette as the first nonsoap ... Szynal said. Gillette aims to change ... women to think that Satin Care will make their ... resistant canister. Gillette wants to market Satin Care with its Sensor ...