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Article: Is There a 'Mac' Mindset? 'Mac People' Found to be More Open and Superior Than Population at Large, According to Mindset Media Study.
- Article from:
- PR Newswire
- Article date:
- January 16, 2008
CopyrightCOPYRIGHT 2008 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK, Jan. 16 /PRNewswire/ -- Mindset Media (http://www.mindset-media.com/), which operates an online ad network that enables brand advertisers to reach millions of people with the personality traits that fit their brands, today released a Mindset Profile(TM) of Mac users, which the company generated from a recent study conducted using Nielsen's Online panel (http://www.nielsen-/ online.com).
(Photo: http://www.newscom.com/cgi-bin/prnh/20080116/NYW072 )
According to Mindset Media, Mac enthusiasts descending on San Francisco in droves this week to see the latest Apple innovations are apt to have a lot in common with the open-minded, liberal ...