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Article: Supplier strategies; IAC plans to showcase products; others stay low-key.(News)(International Automotive Corp.)

Article from:
Crain's Detroit Business
Article date:
January 14, 2008
Author:
Copyright

Byline: Brent Snavely

For International Automotive Components Group North America Inc., the Detroit auto show is an opportunity for the young multibillion-dollar supplier to raise its profile.

While the public part of the North American International Auto Show doesn't start until Saturday, press conferences began Sunday and are followed by several industry days.

On Wednesday, Dearborn-based IAC Group North America plans to give automotive journalists a tour of the show floor at Cobo Center and point out vehicles that feature interiors made by the company.

IAC Group also plans to display its technology to the press and industry contacts ...

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