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Article: Focus Media partners with Dentsu to explore Internet advertising market.
- Article from:
- China Business News
- Article date:
- January 23, 2008
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Focus Media partners with Dentsu to explore Internet advertising market
Beijing. January 23. INTERFAX-CHINA - Nasdaq-listed Focus Media Holding Ltd. announced yesterday that its wholly owned subsidiary, Hua Kuang Advertising Co., will form a new Internet advertising joint venture named "Dian Zhong Digital" with Dentsu, a leading advertising company in Japan.
Dentsu will own 67 percent of the stock in the new company and Hua Kuang Advertising will take the other 33 percent. The president of the new company will be appointed by Dentsu.
The new company ...