|
|
Article: Seat backs introduced for Smart Ass Seats: the Ford Drum Company.(NEW PRODUCTS: THE LATEST AND GREATEST IN NEW PRODUCT INTRODUCTIONS)
- Article from:
- Music Trades
- Article date:
- February 1, 2008
CopyrightCOPYRIGHT 2008 Music Trades Corp. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
THE FORD DRUM Company, which recently launched its Smart Ass line of musician seats, is now offering coordinated seat backs that will be showcased at the winter NAMM show in Anaheim. Reminiscent of the upholstery common to classic T-Birds and Corvettes of the 1950s, the Smart Ass features contrasting seat bands, tops, and piping along with three quilted stitching styles and another called the "thong."
[ILLUSTRATION OMITTED]
"Giving the finest, most supportive seat in the industry a backup plan was in the works from the beginning," says Ford spokesman Jay Gaylen. "However, having received so many seat back requests, we thought it wise to listen to our ...