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Article: BATRA TAPPED TO HEAD VICTORIA'S SECRET BEAUTY.(Shashi Batra)
- Article from:
- WWD
- Article date:
- January 10, 2008
- Author:
CopyrightCOPYRIGHT 2008 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Julie Naughton, with contributions from Molly Prior, Michelle Edgar
Limited Brands Inc. has named Shashi Batra, president of N.V. Perricone M.D., as president of Victoria's Secret Beauty, effective Jan. 22.
He will report to Sharen Jester Turney, president and chief executive officer of Victoria's Secret. Batra replaces exiting Victoria's Secret Beauty ceo Christine Beauchamp.
"The people who have come before me have been huge builders of that brand, and they have all contributed to VSB's massive success," said Batra in an exclusive phone interview. "Christine did a phenomenal job of taking Victoria's Secret Beauty to the next level, ...