Article: Under new name, GBR Financial starts to grow despite tough times.(GBR Financial Products Co., Rice Financial Products Co.)

Municipal derivatives provider GBR Financial Products Co. is embarking on a significant expansion - defying market conditions that have made 1995 a particularly tough year for its business.

In a bid to bring in more business and gain greater recognition for the company as separate from co-founder Grigsby Brandford & Co., GBR will start the changes tomorrow with a new name. And in the near future the company will recruit extra professionals.

As of tomorrow, the minority-owned firm will be known as Rice Financial Products Co.

Over the next several weeks the firm will be adding "a couple more" people to the existing "half a dozen professionals," according ...

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