Article: HP Announces Aggressive Price Cuts for HP Pavilion Multimedia PCs; HP's Responsiveness in Competitive Consumer PC Marketplace Drives Price Moves.

PALO ALTO, Calif.--(BUSINESS WIRE)--Oct. 25, 1995-- Responding to the highly competitive consumer-PC marketplace, Hewlett-Packard Company today announced aggressive price cuts for its HP Pavilion consumer PC line in the United States, effective immediately.

"To be successful at retail, you have to be on top of any movement in the market," said IDC analyst Stephen M. Baker. "Coming into the holiday season, it is crucial to have your pricing correct. It's obvious by these price cuts that HP understands the dynamics of the consumer PC market, and they are willing to do what it takes to be successful in that market."

The price cuts affect the HP Pavilion 7000 ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!