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Article: Dick's Sporting Goods Becomes Official Partner of Major League Lacrosse.
- Article from:
- PR Newswire
- Article date:
- February 12, 2008
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Dick's To Become Presenting Sponsor of ESPN2 Helmet Cam
PITTSBURGH, Feb. 12 /PRNewswire-FirstCall/ -- Dick's Sporting Goods, Inc. and Major League Lacrosse (MLL), the premier professional outdoor lacrosse league, have come to terms on a multi-year sponsorship agreement, according to MLL Commissioner David Gross.
"We are quite pleased to have the largest sporting goods retailer in the U.S., Dick's Sporting Goods, on board as an Official Partner of this league," said Gross. "We are also happy to have them join our national broadcasts on ESPN2 as presenting sponsor of the helmet cam."
The use of helmet cams was one of many new features ...