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Article: Ad-funded mobile entertainment revenues [Mobile Entertainment Forum].
- Article from:
- Total Telecom Online
- Article date:
- February 19, 2008
CopyrightCOPYRIGHT 2008 Terrapinn Holdings Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Mobile Entertainment Forum
MEF publishes members only Report setting out the potential impact of ad-funded mobile entertainment
London, February 19, 2008: The Mobile Entertainment Forum (MEF) has today published a Report that takes an in-depth look into the impact of ad-funded mobile entertainment (AFME) on the on-portal mobile entertainment market in the UK. The Report -- available to MEF members only -- contains unique statistics outlining mobile entertainment forecasts with service breakdowns; it defines and contextualises AFME; and sets out how AFME, with mobile games and video in particular, is set to generate substantial revenues of [pounds ...