Article: Broadcast News Coverage of 2008 Super Bowl Ads Reaches More Than 750 Million Viewers.

Article: Broadcast News Coverage of 2008 Super ...
U.S. Newswire;  February 22, 2008 ;     700+ words ... ... garnered the lion's share of broadcast news coverage of all the Super Bowl XLII ads, with 1,945 ... their ads prior to the Super Bowl, with significant broadcast news coverage of their ads even before Super Bowl Sunday. "It's also ...

Article: multivision Ranks Top Super Bowl Advertisers By ...
Business Wire;  January 31, 2003 ;     624 words ... ... announced the release of its "Super Bowl: Monitoring the Advertising ... the US about this year's Super Bowl advertising. From Nov ... there were more than 1,300 broadcast news stories nationwide about Super Bowl XXXVII advertisers such as ...

Article: Exclusive: P&G snaps up Super Bowl ad at $2.4 ...
Advertising Age;  June 30, 2003 ;     700+ words ... ... commercial inventory for next year's Super Bowl at $2.4 million per 30-second spot ... media executives. Anheuser-Busch, a Super Bowl mainstay, is said to have bought nine to 10 spots. CBS declined to comment. Super Bowl XXXVIII will be broadcast on the Viacom ...

Article: Tip SheetHow PR Gives Super Bowl Advertisers More ...
PR News;  March 10, 2008 ;     700+ words ... ... different kind of buzz. Super Bowl advertisers this year ... advertisements aired on Super Bowl Sunday reached an all ... to a study by Cision, broadcast news organizations aired 6,846 stories about the 2008 Super Bowl ads in the 10 weeks before ...

Article: Super Bowl just an overblown cultural event
Oakland Tribune;  February 3, 2008 ;     700+ words ...Once, the Super Bowl was just a football game ... has become the ultimate Super Bowl cliche. I remember being ... little like the old movie "Broadcast News," the one in which the ... steps. So it is with the Super Bowl, something that keeps ...

Article: Super Bowl ads to change tack.(Business)
The Washington Times;  January 27, 1999 ;     700+ words ...Super Bowl advertising, long dismissed ... Nissan again will avoid the Super Bowl, taking their place is ... coming to light, and the Super Bowl is the perfect venue to ... has steadily appeared on broadcast news shows and in print talking ...

Article: Super Bowl ads to change tack: As rates soar, TV ...
The Washington Times;  January 27, 1999 ;     700+ words ...Super Bowl advertising, long dismissed ... Nissan again will avoid the Super Bowl, taking their place is ... coming to light, and the Super Bowl is the perfect venue to ... has steadily appeared on broadcast news shows and in print talking ...