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Article: Many women are shunning nutritional supplements.(SUPPLY SIDE)
- Article from:
- Mass Market Retailers
- Article date:
- February 11, 2008
CopyrightCOPYRIGHT 2008 Racher Press, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SHELTON, Conn. -- Women seem to be leaving the vitamin and nutritional supplements category in significant numbers, according to TABS Group, a marketing research and consulting company.
In a study of 1,000 respondents across the United States, both 66% of men and 66% of women claimed to use vitamins and nutritional supplements.
While male use remained steady versus a similar study conducted a year before, the incidence ...