|
|
Article: Addressing dairy issues. (developments in low-fat dairy products manufacturing)(IBC/Prepared Foods Conference)
- Article from:
- Prepared Foods
- Article date:
- July 1, 1995
- Author:
CopyrightCOPYRIGHT 1995 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
The founders of Ben & Jerry's Homemade Ice Cream - Ben Cohen and Jerry Greenfield - resisted the inexorable national movement toward lowfat and fat-free products, according to Peter Lind, who has the title "Primal Ice Cream Therapist" at Ben & Jerry's.
"These guys didn't believe in a lowfat product," he said. "It was outside their realm of thinking. So when the lowfat, no-fat, no-cholesterol, light and totally reduced everything craze hit the country, it was rejected categorically. They saw anything with less than 15% fat as cheap and non-quality."
When R&D convinced the duo in the late '80s to allow the development of a light ice cream in order to remain ...